Case Study: FashionPass boosts enrollment and lowers healthcare costs with Thatch

FashionPass replaces a $300K group plan with Thatch and boosts enrollment

FashionPass, a retail and e-commerce company with around 250 employees, was facing a significant challenge with its traditional group health insurance plan from Anthem. The plan cost over $300,000 annually, yet enrollment remained low, failing to meet the carrier's 40% threshold. A difficult renewal that increased costs by $45,000 while offering worse plan options prompted them to seek a new solution. They turned to Thatch, a healthcare benefits platform that provides employees with individual health budgets.

By implementing Thatch, FashionPass replaced its one-size-fits-all group plan with a personalized approach, giving employees a choice of several Kaiser and PPO plans within a set budget. This solution led to increased enrollment, particularly among warehouse employees who were previously hesitant. Many employees now pay $0 for their Kaiser plans after the employer contribution. The HR director also highlighted Thatch's administrative benefits, including a streamlined billing platform and support replies that typically come back within two hours.

FashionPass