Case Study: INTERSPORT Achieves Multi-Country Price Intelligence with tgndata

Intersport boosts price intelligence across 3 countries with tgndata every 3 hours

Intersport, a leading global sporting goods retailer, faced the challenge of managing competitive pricing intelligence across its operations in Greece, Bulgaria, and Romania. Manually monitoring a large pool of competitors and thousands of products across these distinct markets was inefficient, making it difficult to react quickly to price changes and maintain a competitive edge. The company turned to the vendor tgndata for a solution to automate this process and centralize their multi-country pricing visibility.

tgndata implemented its price intelligence platform to provide Intersport with automated monitoring across 26 competitors and over 20,000 products. The solution delivers updated competitor pricing data every three hours, enabling faster market reactions. The key results for Intersport include significantly improved visibility across the three countries, a reduction in manual monitoring efforts, and stronger support for local pricing teams, allowing for more informed and rapid pricing decisions.

Intersport