Case Study: Soapmakers boosts organic clicks and Google visibility with TFA SEO

Soapmakers boosts organic clicks 36% with TFA

Soapmakers, a premium aromatherapy and soap ingredient supplier, came to TFA needing major help with their search engine optimisation. Their eCommerce website, built on Umbraco, had no on-site SEO, which prevented their large product range from ranking on Google.

TFA's SEO experts fixed major indexing problems by optimising all 800 product and core information pages with new meta titles, descriptions, and schema markup. After manually resubmitting the pages, Soapmakers saw a 36% increase in organic clicks and a significant rise in impressions. This success led to ongoing monthly SEO services with TFA, resulting in monthly clicks growing to over 9,000 from up to 390,000 impressions.

Soapmakers