Case Study: SSM Health saves $500,000 in staffing costs and boosts new-hire response to 84% with TextRecruit

Saving $500,000 a Year by Using Text Messaging to Treat Onboarding Pains

SSM Health, a St. Louis–based non-profit with 19 hospitals, 60 outpatient sites and 30,000 employees, was having trouble coordinating new-hire onboarding: delayed start dates, staffing shortages, and frequent miscommunications (10% wrong locations, 15% paperwork delays) led to about 20 onboarding problems per week and higher contingency costs.

SSM added TextRecruit text messaging and personalized campaigns to their onboarding workflow, boosting new-hire response rates to 84% and cutting average response time to 64 minutes. Onboarding problems now occur only occasionally, teams report smoother collaboration, and SSM projects more than $500,000 in annual savings from reduced staffing and rescheduling costs.

SSM Health Care

Christian Ray

Systems Leader, Talent Strategy