Textmetrics
19 Case Studies
A Textmetrics Case Study
Arcadis, an international consultancy and engineering services firm, faced challenges in attracting female candidates due to the male-dominated nature of its technical field. Their job postings lacked consistency and inclusive language. To address this, Arcadis turned to the vendor Textmetrics and implemented its Textmetrics Enterprise platform.
Using Textmetrics' augmented writing software, Arcadis' recruiters were coached to ensure all job postings met high inclusion and diversity standards. This solution delivered significant results, including a 10% increase in female job candidates and a 4% higher conversion rate of female applicants, achieved by using more inclusive language.