Textmagic
75 Case Studies
A Textmagic Case Study
IXICA Communications Inc., a Toronto-based telecommunications provider that offers SIP trunking, hosted PBX and wholesale voice services, needed a reliable way to communicate billing and notifications to customers that would integrate easily with its internal management portal. With a small team serving business clients, reaching customers who don’t regularly check email and ensuring on-time payments were key challenges.
TextMagic’s SMS solution—available via email, portal and API—was integrated into IXICA’s systems to send billing alerts and notifications. As a result IXICA reached an additional 30–40% of customers who don’t check email and increased invoices paid by the due date by 20%.
Jenoshan Balasingam
VP, Operations