Case Study: Action 4 Bullying achieves streamlined parent communications and saves time with TextMagic

How the youth project, Action 4 Bullying, streamlined its communication efforts and saved time with the help of TextMagic’s scheduled and bulk SMS features

Action 4 Bullying is a Birmingham-based youth project founded in 2014 that supports more than 30 young people affected by bullying through weekly clubs and holiday programs. The team needed a better way to update parents about events and activities — sending individual texts from a personal phone was time-consuming, and iPhone group messaging didn’t work reliably.

Using TextMagic’s scheduled and bulk SMS features, the project now sends professional, branded messages that can be scheduled in advance, saving significant time and eliminating the need to message parents individually. The service has made communications more reliable and efficient, freeing staff to focus on direct support and other important tasks.

Action 4 Bullying

John Fisher

Project Manager