Case Study: Metrolina Realty Holdings LLC achieves higher conversions and expanded marketing reach with TextMagic

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Preview of the Metrolina Realty Holdings LLC Case Study

How text messaging can be used to increase conversions for the real estate industry

Metrolina Realty Holdings LLC is a Charlotte-based real estate firm specializing in lease-purchase and seller-finance solutions for buyers with imperfect credit. Facing the need for more effective marketing and higher lead-to-sale conversions, the company adopted text messaging because it delivered better conversion rates than other channels.

By using TextMagic’s simple, user-friendly platform and additional phone numbers, Metrolina was able to delegate messaging to an assistant, expand into new markets, and reliably reach prospects. The result was increased marketing exposure, smoother outsourced campaigns, and improved conversion performance compared with prior services.


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