Case Study: Bram van Tuyl improves driver communications with Textmagic

How SMS can be used for two-way communication in the freight hauling industry

Bram van Tuyl Koel en Vriestransport needed a fast, affordable way to send SMS updates to trucks and drivers across Europe, especially for vehicles without telematics board computers. Using TextMagic, the company wanted to quickly copy planning details like loading addresses and reference numbers from its transport system into messages with minimal effort.

TextMagic implemented its Email-to-SMS service with a shared address book that all planners could access, allowing Bram van Tuyl to send around 1,000 messages per month. The result was faster communication with drivers, quick delivery of SMS messages, and fewer typing errors compared with manual entry.

Bram van Tuyl

J.J. Van Tuijl

Manager