Case Study: JJMM achieves 20% sales growth and 60% awareness boost with TextMagic

How personalized and promotional SMS messages helped the company boost its sales

JJMM is a London-based media and entertainment company that combines management, business affairs, performance, production, broadcast, composition and education. Their challenge was finding an efficient way to distribute timely information about tours, single performances and radio/TV appearances so messages would reach the right people immediately.

They adopted TextMagic to send notifications and promotional SMS, which addressed their main distribution problem (though maintaining valid numbers remains a work in progress). As a result, JJMM reported a 20% increase in sales, a 60% rise in general awareness, and improved campaign performance through more strategic message timing.

JJMM

James Joseph

CEO