Case Study: Secure Deposits Ltd achieves rapid 24-hour customer responses and cost-effective CRM messaging with Textmagic

How Cost-Effective Text Messaging Software can be used in the Financial Sector

Secure Deposits Ltd, a Leicester-based provider of safety deposit boxes with a Grade 10 strong room and over 5,000 biometric- and RFID-secured lockers, needed a discreet, cost-effective way to contact customers about contract renewals and changes to opening times during holiday periods. As a small financial-services business operating on a tight budget, they required an efficient method to reach many customers quickly without losing personalization.

TextMagic’s mail-merge SMS and bulk import features let Secure Deposits run tailored message campaigns using Excel customer data, saving time on data entry and allowing personalized messages to show who they’re from. The company now runs weekly expiry-targeted campaigns with most customers responding within 24 hours, improving renewal communications and operational efficiency.

Secure Deposits Ltd

Anil Khandelwal

Director