Case Study: Pitman Training Cambridge achieves higher bookings, fewer missed appointments and increased revenue with Textlocal

How text alerts and promotional messages has increased Pitman’s efficiency and revenue

Pitman Training Cambridge, part of the Pitman Training Group, was struggling to reach prospects and confirm appointments by phone—clients were hard to catch, important emails were being missed, and staff were spending excessive time on unsuccessful calls. To solve this communication gap they turned to Textlocal and its SMS/text messaging service for a faster, more reliable way to contact and engage clients.

Using Textlocal, Pitman Training Cambridge quickly integrated SMS with their existing database of over 450 clients to send appointment prompts, reminder messages, booking links and promotional campaigns. The results included reduced admin, fewer missed appointments, higher conversion rates, a 98% SMS open rate, and a Black Friday text that generated several thousand pounds from a small spend—demonstrating strong ROI from Textlocal’s platform.

Pitman Training Cambridge

Hassan Shami

Director