Case Study: George Banco achieves faster loan updates and higher application completion rates with Textlocal SMS API

George Banco - Customer Case Study

George Banco, one of the UK’s leading direct lenders, needed a fast, cost- and time-effective way to keep customers informed about the status of their loans. To solve this, they worked with Textlocal to integrate Textlocal’s API gateway and SMS/text services into their existing software so messages could be sent instantly as part of the application and verification process.

By using Textlocal’s API-driven SMS service, George Banco now sends automated updates such as loan status, acceptance confirmations, activation codes and application reminders, saving staff time and resources. The Textlocal integration delivered a significant increase in customer satisfaction, higher application completion rates compared with email, improved recovery of unfinished forms, and increased customer retention through SMS prompts.

George Banco