Textlocal
157 Case Studies
A Textlocal Case Study
Benchmarx Kitchens and Joinery, a national trade supplier with over 80 branches, needed a way to drive more sales during quiet periods at its Woodley, Reading branch. They turned to Textlocal and its Bulk SMS Software to leverage SMS’s reach, targeting and immediacy, sending short 160‑character offers with a clear call-to-action timed for typically slow times.
Textlocal sent text alerts to customers to notify them a direct mail offer would follow and used its Messenger platform with a free opt-out keyword to manage preferences and stay within industry guidelines. The campaign generated immediate responses—one promotional text produced a sale within ten minutes—and consistently drove phone enquiries that converted into additional sales, demonstrating measurable uplift from Textlocal’s solution.
Jeff Lisle
Benchmarx Kitchens and Joinery