Case Study: Beauty and Holistic Therapies reduces missed appointments and boosts customer satisfaction with Textlocal's Bulk SMS

Beauty and Holistic Therapies - Customer Case Study

Beauty and Holistic Therapies, a salon in West Kilbride, needed to reduce missed appointments and improve customer satisfaction by reminding clients the day before their bookings. They adopted Textlocal and its Bulk SMS software/API gateway—recommended by their booking software supplier—to automate appointment reminders.

Textlocal’s API was integrated with the salon’s booking system to send day‑before SMS reminders and to surface simple charts of outbound SMS traffic in Messenger for monthly booking insights. The reminders significantly reduced same‑day no‑shows, improved client punctuality and satisfaction, and provided the business with actionable performance data from Textlocal’s Messenger stats.

Beauty and Holistic Therapies

Elaine Strain

Beauty and Holistic Therapies