Case Study: Agewell achieves higher attendance and saves hours of calling with Textlocal bulk SMS

Agewell - Customer Case Study

Agewell is a community project in the London borough of Hackney run by Age UK East London for people aged 50–64, offering social, healthy and digital activities. Faced with the need to improve communication with users and cut the time and cost spent on phone calls, Agewell adopted Textlocal’s bulk SMS software to move from calling to texting as their primary outreach method.

After Juliet opened a Textlocal account she began sending event and workshop reminders in seconds, ensuring messages reached mobile-equipped clients closer to the time and produced better responses than phone calls. Using Textlocal, Agewell saw attendance markedly improve—attendance targets are now regularly exceeded—while staff saved hours of telephoning and reduced communication costs.

Agewell