Case Study: Toyota boosts service revenue and CSI with TEXT2DRIVE

Toyota - Customer Case Study

Toyota dealerships partnered with TEXT2DRIVE to improve customer communications, reduce service no-shows, and capture more service revenue with less staff effort. Their challenge was staying connected with customers effectively across service, sales, and follow-up touchpoints while also improving CSI and overall dealership profitability.

Using TEXT2DRIVE’s text messaging and communications platform, Toyota dealerships automated service appointment reminders, declined service reminders, recall alerts, CSI survey requests, parts notifications, and mobile checkout. The results included a 10.6% increase in repair order success, $192,266 in pay per dealer from appointment reminders over three months, $6,049.70 in RO pay per dealer from declined service reminders, $27,742.51 in recall total pay per dealer, a 35% average CSI score increase, and an 82% customer online payment preference through SPEED CHECKOUT™.

Toyota