Case Study: Cirrus Logic enhances its brand and employee experiences with Texas Creative

Cirrus Logic celebrates 25+ years of branding with Texas Creative

The customer, Cirrus Logic, a premier supplier of high-precision analog and digital signal processing components, engaged vendor Texas Creative for a variety of global branding and design projects. Their challenges included updating an established brand logo and creating unique marketing materials and internal branding that aligned with their distinct rock 'n roll corporate culture.

Texas Creative implemented a comprehensive suite of creative solutions. This included designing a progression of the Cirrus Logic logo, producing retirement celebration materials for a departing CEO, branding an on-site medical clinic named "The Cure," and creating large-scale wall graphics for an international science festival. They also crafted custom "Unobtainium Commemorative Guitar" awards to celebrate product patents. The results were striking visual assets that reinforced the company's culture, with the physical installations and awards displayed at their offices and global events to foster employee pride.

Cirrus Logic