Case Study: Outseta boosts credibility and conversions with Testimonial

How Outseta uses Testimonials for their SaaS business

Outseta, an all-in-one platform for launching SaaS and membership businesses, was struggling to effectively capture and organize the high volume of positive feedback and reviews it received on social media. Geoff Roberts, the company's co-founder, found the process of manually collecting these testimonials and integrating them into their website to be tedious and time-consuming. This challenge made it difficult for Outseta, a newer company competing with established giants, to build crucial consumer confidence.

Testimonial provided a solution by offering an easy way to capture social media comments and video testimonials and display them automatically on Outseta's website, including their pricing page and Twitter profile. The implementation was simple and required no technical expertise. Using Testimonial allowed Outseta to prominently feature credible testimonials from well-known figures in their industry, which significantly boosted their credibility and consumer trust. This directly led to an increase in conversions at critical points in the customer evaluation process.

Outseta

Geoff Roberts

Co-Founder