Case Study: IKO Roofing builds trust and stands out with Testimonial Hero

IKO Roofing creates 66 testimonial stories with Testimonial Hero

IKO Roofing, a global leader in roofing materials, faced challenges in capturing and sharing authentic customer stories due to the complexities of their industry and filming in remote locations. They partnered with Testimonial Hero, a video testimonial service, to overcome these obstacles and leverage third-party validation to build trust and stand out from competitors.

Testimonial Hero provided a full-service solution, deploying expert videographers to remote job sites and manufacturing plants to film compelling testimonials. The vendor's team became a true partner, quickly learning the nuances of the roofing industry to efficiently produce content. The solution resulted in the creation of 66 full video stories and 61 microcontents, which IKO uses across trade shows, online, and social media to cultivate new customers and amplify authentic voices, providing timeless assets with significant ROI.

IKO Roofing