Case Study: AI Media Group scales test coverage and speeds feedback with Testim

AI Media Group simplifies testing to scale quality and defer costs

AI Media Group, a full-service digital marketing agency, faced a significant challenge in ensuring its web applications functioned properly for its large client base. With a small QA team, the volume and frequency of UI changes became overwhelming. They needed a test automation solution from a vendor like Testim to scale their quality efforts without increasing headcount.

They implemented Testim, an AI-driven end-to-end testing tool, which allowed both programmers and non-programmers to author and maintain tests. This solution enabled the team to create nearly 100 tests within the first two months and schedule daily automated runs. As a result, Testim helped AI Media Group catch defects early, reduce the cost of fixing bugs, eliminate manual testing, and scale their test coverage, giving them confidence in their releases.

Ai Media Group

Joel Citron

Vice President of Advertising Technologies