Case Study: Leading Digital Advertising Company scales app testing with Test.ai

Leading Digital Advertising Company - Customer Case Study

Leading Digital Advertising Company, a top-20 global digital advertising firm, was struggling to keep up with the scale of testing required for its large app store. With hundreds of applications and nearly daily operating system updates, a small manual QA team could not efficiently validate more than 500 app tests per week. The company turned to Test.ai to address the rising cost, slow turnaround, and scalability limits of manual testing.

Test.ai provided AI-powered, codeless test automation to build and maintain tests without scripting, using bots that visually detect elements and scale across devices, platforms, and apps. As a result, the company accelerated validation of partner submissions and OS updates, reduced errors from new operating system deployments, and significantly cut the number of manual testers needed. Test.ai helped the customer bring QA closer to DevOps speed while improving overall quality and efficiency.