Case Study: EverWalk achieves 1B+ steps and strong virtual community with Terryberry (Walker Tracker)

How swimming with sharks led to a revolution in walking

EverWalk, a nonprofit founded by Diana Nyad and Bonnie Stoll to build community and self-empowerment through walking, needed a reliable way to track steps and run virtual walking adventures—a need that became urgent during the COVID-19 pandemic when in-person events were impossible. They partnered with Terryberry and adopted Terryberry’s Walker Tracker platform to create structured challenges, message boards, and the EverWalk Mile to keep members motivated and connected.

Terryberry’s Walker Tracker delivered integrated step challenges, community message boards, and hands-on customer support (including a dedicated Customer Success Manager), enabling EverWalk to run virtual events inspired by Nyad’s journeys. The partnership drove measurable results: more than 1,000 registered walkers, over 1 billion steps recorded, and 20 million activity conversions in under a year, while significantly boosting engagement, consistency, and members’ sense of belonging.

EverWalk

Diana Nyad

Founder