Case Study: W.W. Grainger achieves $80M revenue lift and four-month ROI with Teradata profitability analytics

The Supply & Demand of Advanced Profitability Insights

W.W. Grainger, Inc., a Fortune 500 global industrial supplier with more than 1.2 million products, 700+ branches and over 2 million customers, needed far greater financial transparency and agility. Their finance teams were limited to monthly or quarterly profit measures and an inflexible technology stack, so they couldn’t analyze high‑volume, transaction‑level data or answer granular questions about customer, location, product, channel or sales‑force profitability.

Grainger deployed Teradata’s profitability analytics and pricing engine in a two‑month rollout, giving business teams self‑service data marts, transaction‑level modeling and permissioned access across warehouse, sales and HR data. The platform paid for itself in four months, supported roughly $80M in additional revenue in year one, grew users from ~25 to ~1,700–2,000 and increased reporting from about 200 reports/month to 3.5 million, freeing teams to focus on analysis instead of data preparation.

W.W. Grainger