Case Study: StockPair achieves real-time engagement and increased revenue with Teradata Mobile Push

StockPair leverages mobile push for real time marketing and omni channel campaigns

StockPair, a leading binary options provider operating in more than 30 countries with over 80 employees, needed to make mobile a core part of its omni-channel marketing. The company’s goals were to deliver real-time financial alerts users could act on immediately, coordinate consistent offers across channels, and re-engage dormant customers to drive trading activity.

Using Teradata Mobile Push as part of the Teradata Digital Marketing Center, StockPair implemented deep segmentation and coordinated email-plus-push campaigns with short, aggressive mobile CTAs timed to market events. The result: immediate spikes in site traffic after push sends, higher engagement and active-user rates, and measurable uplifts in sales and revenue.

StockPair