Case Study: Joyride speeds up go-to-market with UX design and consulting from Tennis

A Tennis Case Study

Preview of the Joyride Case Study

Joyride speeds go-to-market with Tennis, serving 200 global markets

The customer, Joyride, a global micromobility platform, faced challenges with its user onboarding experience and operational efficiency after a period of rapid growth without a scalable design strategy. Their team was spending excessive resources on manual tasks. They engaged the vendor, Tennis, for UX design and consulting services to automate processes and improve the customer experience.

Tennis conducted focused design sprints to redefine key workflows and redesigned Joyride's dashboard. This solution helped the Joyride team iterate faster and avoid endless design loops, significantly increasing their go-to-market speed. As a result, Joyride was able to launch new features to market more quickly, with the Head of Product noting that Tennis brought external expertise that helped them establish new standards and move at an unprecedented speed.


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