Case Study: CAAT Pension Plan achieves higher engagement and lower management costs with Tennis

A Tennis Case Study

Preview of the CAAT Pension Plan Case Study

CAAT Pension Plan boosts engagement for 82,900 members with Tennis

CAAT Pension Plan, a major Canadian pension provider, was facing challenges with its non-compliant legacy website, which offered a poor user experience and hindered member sign-ups. The outdated navigation and broken tools, like pension calculators, were also creating internal inefficiencies. To address this, they partnered with vendor Tennis for user experience consulting and a website redesign.

Tennis used its proprietary HOLO framework to design and build a new accessible website and provide a scalable design system. The solution resulted in higher user engagement, reduced internal management costs, and gave CAAT increased flexibility and brand control. The client reported excellent feedback from internal critics and executives on the new site's design and functionality.


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