Case Study: Verve Mobile achieves 37% higher UA spend and better attribution clarity with Tenjin

Verve Mobile scales UA spend by 37% with Tenjin

Verve Mobile, India’s leading dating app developer, faced significant challenges scaling user acquisition for its apps QuackQuack and Rebounce. Their previous mobile measurement partner suffered from repeated outages and inaccurate attribution, leaving Verve blind to campaign performance and hindering growth. They needed a reliable solution to gain clear spend-to-outcome visibility.

By implementing Tenjin's marketing measurement platform, Verve Mobile moved from fragmented guesswork to a unified user acquisition funnel. Tenjin provided precise attribution and responsive support, enabling Verve to optimize campaigns with confidence. This resulted in a 37% increase in daily UA spend and significant time savings in reporting and optimization.

Verve Mobile