Case Study: Familonet reduces dashboard build time from half a day to under a minute with Tenjin

Familonet uses the Data Explorer to Pull their Growth Data with Only a Few Clicks

Familonet, a Locator App with over 2 million users, struggled with slow, manual growth reporting. Head of Growth Marina Gruz had to pull campaign data from multiple tools (attribution and analytics), manually summarize it in Excel and calculate KPIs like Cost Per Retained User, a process that took about half a day before using Tenjin.

Tenjin provided a Management Dashboard, Data Explorer and Data Exporter that let Familonet pull and adapt the exact KPIs they need with a few clicks, focus on Facebook campaign breakdowns, and automatically compute Cost Per Retained User. As a result, Tenjin cut reporting time from roughly half a day to under a minute, freed the team from manual spreadsheets, and enabled faster, retention-focused decision making.

Familonet

Marina Gruz

Growth Manager