Case Study: Virginia Self Storage Operator boosts occupancy and buys a new brand with Tenant Inc.'s Google Paid Ads

How a Successful Campaign Helped an Operator Buy a New Brand

Virginia Self Storage Operator is an established self storage operator with 11 locations across Virginia, mostly in Virginia Beach. After previous ad agencies failed to help them reach their occupancy target, they needed to quickly raise average portfolio occupancy to at least 92% to make the business fully profitable, so they turned to Tenant Inc. and its Google Paid Ads program.

Tenant Inc. built a tailored PPC strategy that included competitor analysis, budget and promotion planning, two custom campaigns, monthly check-ins, occupancy reporting, and continuous testing. Over two years, Tenant Inc. helped lift portfolio occupancy from 89% to 94%, generated more than 400 PPC leads, and enabled the operator to buy a new brand that is now being expanded.