Case Study: The Albany creates a more accessible, sustainable digital experience with Ten4

The Albany launches a WCAG 2.1 AA website in 2025 with Ten4

The Albany, a theatre and cultural hub in Deptford, needed a new website that could do more than just sell tickets. Their goal was to better reflect their role as a community destination and home to over 20 resident organizations, while also improving mobile usability and discovery. They partnered with the digital agency Ten4 for a website redesign and a deep integration with the Spektrix ticketing system.

Ten4 delivered a modern, accessible website with a mobile-first design that clarified the site's structure and content. The deep Spektrix integration automated data flows, enabled a custom booking journey, and incorporated a Pay What You Want model and donation prompts. The solution resulted in smoother booking journeys, increased conversions, boosted donations, and streamlined workflows that reduced manual admin for staff.

The Albany