Case Study: Davis Publications achieves a unified, mobile-first digital transformation with Ten24 Digital Solutions

Davis Publications - Customer Case Study

Davis Publications, the 100‑plus‑year K‑12 visual arts publisher, faced an outdated, desktop‑only website that didn’t reflect its brand or surface a vast library of content. Its SchoolArts magazine and two blogs were siloed across separate sites, the product catalog and editorial content weren’t integrated, and the marketing team needed a mobile‑friendly, content‑driven platform—so Davis partnered with Ten24 Digital Solutions to rebuild its online presence.

Ten24 Digital Solutions redesigned and migrated Davis’ content into a modern CMS, consolidating three sites into one, integrating SchoolArts and blogs, improving search and navigation, and tying content to the product catalog with tight Slatwall Commerce integration. The new site launched in May 2019, produced nearly a 25% increase in visitor sessions the following quarter, unified Davis’ digital assets and brand, and established the foundation for moving e‑commerce to Ten24’s Slatwall platform.

Davis Publications

Toni Henneman

Director of Marketing