Case Study: Digital Lending Platform achieves $777K in pipeline and 4,200 monthly visits with Tely AI

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Preview of the Digital Lending Platform Case Study

Digital Lending Platform grows to 4,200 monthly visits and $777K pipeline with Tely AI

The customer, a digital lending platform based in New Zealand, was struggling with visibility. Despite having a successful product, the fintech lender was invisible to borrowers searching online for personal loans and was trapped in a costly cycle of dependency on paid advertising. They partnered with Tely AI to build a sustainable, organic channel for customer acquisition.

Tely AI implemented an autonomous content engine that generated expert-level personal finance content optimized for both Google and AI search. This solution established the lender's authority and made them appear in AI search results for relevant queries. The results were 4,200 monthly visits from organic search, 353 funded loans, and an estimated pipeline value of $777K, all while reducing their customer acquisition cost by 68%.


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