Case Study: Geckoboard achieves a 91 employee NPS and hires cultural fits with Recruitee

How to hire cultural fits and earn higher employee NPS scores

Geckoboard is a fast-growing data-visualization startup with a distributed team spanning eight time zones. Faced with fierce competition for talent in London and difficulty sourcing candidates who genuinely fit its culture, the company needed a hiring approach that preserved its strong workplace values while scaling the team.

Geckoboard answered by structuring hires around practical trials, lightweight coding challenges, in-person pair work, and broad team involvement, while clearly communicating its values (especially sustainable work-life balance) throughout the process. The deliberate, values-driven approach — supported by simple ATS tools and consensus-based feedback — produced measurable success: a very high employee NPS (91), low turnover, sustainable growth and consistently better cultural fits.

Geckoboard

Paul Joyce

CEO and Co-founder