Case Study: Gogoprint achieves rapid international hiring for APAC expansion with Recruitee

Hiring with Gogoprint Recruiting to change an industry

Gogoprint is an online printing startup disrupting a traditionally slow industry by enabling customers across APAC to order quality print products digitally. Operating from offices in Bangkok, Kuala Lumpur and Jakarta and serving five countries, the company set ambitious regional expansion goals but faced hiring challenges: low unemployment in Thailand, limited time to travel for in-person interviews, and the need to recruit international talent who fit a flexible, decision-driven culture.

To scale quickly, Gogoprint adopted Recruitee for job promotion, video interviews and talent-pool management, and standardized its hiring process while doubling down on employer branding. The result: faster, more efficient international recruiting, a near-doubling of staff—especially in Sales, Marketing and IT—stronger candidate pipelines, and the resources (including a $7.7M Series A) to expand into Australia and other markets.

Gogoprint

Hubertus Hellenthal

Business Development Manager