Case Study: TikTok celebrates Women’s History Month and boosts creator engagement with Telescope’s Virtual Event Hub

TikTok - Customer Case Study

TikTok partnered with Telescope and Crown & Conquer to create “Making Room,” a virtual event hub for Women’s History Month. The challenge was to build an engaging destination where women creators around the world could be featured, celebrated, and connected throughout the month using Telescope’s Virtual Event Hub and uPic products.

Telescope delivered an all-in-one hub with on-demand videos, weekly TikTok video embeds, featured creator profiles, a gated “Creators Only” area, downloadable assets, SMS alerts for Zoom meetups, and branded selfie tools. The campaign kept content fresh each week, featured 32 new women creators weekly for a total of 100 by month’s end, and created a more interactive, VIP experience that boosted engagement and empowerment around #WhenWomenWin.

TikTok