Case Study: Muse boosts fan engagement with live concert streaming from Telescope

Live stream of concert to Facebook and YouTube incorporating real-time fan votes to determine song lineup

Telescope helped Muse engage fans beyond the venue by turning their concerts into interactive live-stream experiences. Using Telescope’s Live Studio platform, the band needed a way to broadcast performances while giving online audiences a role in the show.

Telescope streamed Muse’s Austin and Paris concerts to Facebook Live and YouTube Live, and Facebook viewers could vote in real time to influence which songs the band played. The result was a more engaging fan experience with live participation and social interaction, though no specific numeric performance metrics were provided.

Muse