Case Study: Crunchyroll boosts global Anime Awards engagement with Telescope’s custom voting experience

Crunchyroll launches a 9-language Anime Awards vote with Telescope

Telescope partnered with Crunchyroll to deliver a custom online voting experience for their Anime Awards. The challenge was to create a robust, multi-language platform to manage a complex, two-phase voting process involving both a global audience and a panel of judges, while ensuring a seamless integration with Crunchyroll's main website.

Telescope implemented a solution using its Campaign Manager and Category Vote products. They built separate, tailored voting sites for judges and fans, supporting nine languages and unique features like daily fan voting and shareable UGC downloads. This solution successfully drove user engagement, repeat participation, and viewership for the Awards Show, building on the success of previous years.

Crunchyroll