Case Study: VICI boosts sneaker shopping engagement with TekRevol's mobile marketplace app

VICI cuts cart abandonment by 28% with TekRevol

TekRevol partnered with Vici, a sneaker marketplace and community platform, to address key challenges in the e-commerce space. Vici needed to create a unique experience for sneaker enthusiasts that would facilitate seamless buying and selling, foster community interaction, and integrate a complex, gamified raffle system to drive user engagement and retention.

The solution implemented by TekRevol was a mobile app designed with a user-centered approach, featuring a streamlined catalog, an easy selling flow, a ticket-based raffle system, and personalized preferences. Key results for Vici included thousands of sneakers listed, over 5,000 active users, and more than 2,000 monthly raffle entries. TekRevol's work successfully decreased cart abandonment by 28%, demonstrating a significant measurable impact on sales conversions.

VICI