Case Study: IZZO achieves 92% YOY growth with Teikametrics

IZZO Partners with Teikametrics to Drive YOY Growth by 92%

IZZO, a golf accessory brand, wanted to expand awareness for its own product line beyond its best-selling third-party hero ASIN. The company partnered with Teikametrics to improve advertising across Amazon and Walmart, but needed help with limited full-catalog product advertising and a lack of in-depth ecommerce and marketplace expertise.

Teikametrics implemented AI-powered campaign management, including an automated bidder and a strategy to advertise a wider range of higher-margin IZZO products. As a result, IZZO increased year-over-year growth by 92%, boosted ad sales by over $3 million, raised its annual budget by 55%, and reached over $12 million in sales in 2023 with a 25% change in ROAS.

IZZO

Aaron Frank

IZZO