Case Study: Hello Bello boosts Walmart sales and ROAS with Teikametrics

Hello Bello Supercharges Baby Care Sales with Teikametrics & Walmart Connect

Hello Bello, a premium baby care brand, partnered with the vendor Teikametrics to optimize its advertising efficiency on Walmart. The company's challenge was to increase sales volume and improve its return on ad spend (ROAS), with a specific focus on capitalizing on high-impact seasonal events like Walmart Baby Days.

The solution implemented by Teikametrics involved a multi-layered optimization strategy for Hello Bello's Sponsored Search campaigns on Walmart Connect. This included deploying new ad types, restructuring campaigns by category, and applying advanced bidding and placement tactics. As a result, Hello Bello achieved a 30% increase in ROAS year-over-year, a 32% increase in conversion rate, and a 14% sales lift, demonstrating the measurable impact of working with Teikametrics.

Hello Bello