Case Study: Scanlan Theodore achieves $1.38M in monthly revenue with Tegra's omni-channel growth system

Scanlan Theodore generates $1.38M in April 2023 with Tegra

Scanlan Theodore, a high-ticket fashion brand, faced the challenge of effectively marketing its luxury products, which have an average order value of over $1,300. The brand needed an acquisition system that could navigate the long, multi-touch customer journey typical for such expensive items, moving beyond reliance on a single advertising channel. They partnered with the vendor Tegra for a full-funnel solution encompassing Meta Ads, Google Ads, and Klaviyo email marketing.

Tegra implemented an omni-channel system where each platform played a distinct role: Meta Ads created top-of-funnel demand, Google Ads captured mid-funnel intent, and Klaviyo recovered abandoned carts and resold to subscribers. This strategy, combined with disciplined creative and merchandising, produced significant results. In April 2023, Tegra's solution generated $1.38 million in revenue for Scanlan Theodore from 1,048 orders, achieving a blended ROAS of 4.0x+ and an average order value of $1,317.

Scanlan Theodore