Tegra
27 Case Studies
A Tegra Case Study
The customer, Goli, a wellness supplements brand, faced a significant challenge where its affiliate marketing for apple cider vinegar gummies was at risk of being associated with non-compliant ads making weight-loss claims, which violated both its brand-protective requirements and Meta's policies. Tegra was engaged to manage this CPA affiliate acquisition.
Tegra implemented a solution using a strict brand-protective creative screen to eliminate prohibited claims and built format-led angles focusing on the gummy ritual. They managed $520K in Meta media across three product categories, achieving the client's CPA target without a single policy violation and proving compliant affiliate buying could succeed at volume in a saturated market.