Case Study: XLfeet achieves scalable eCommerce growth with Techtic's Shopify migration

XLfeet boosts sales 116% with Techtic

XLfeet, a specialized footwear retailer serving men with extra-large and extra-wide feet, was hindered by its unstable Magento platform, which caused frequent downtime and operational issues. To secure growth in the expanding online footwear market, they partnered with vendor Techtic for a comprehensive migration and transformation project, moving from Magento to Shopify Plus.

Techtic executed the migration to Shopify Plus, integrating systems like NetSuite and Klaviyo and creating a user-friendly site with advanced size and width filtering. The solution delivered outstanding results: a 116% sales growth, a 4x increase in traffic, and a dramatic rise in ad performance, with Meta Ads ROAS growing 6x and Google Ads ROAS achieving 8.60 to 13.46. Techtic provided XLfeet with a stable, scalable platform that fully realized the founder's vision.

XLfeet