Case Study: Whittier College achieves enrollment turnaround with Technolutions and Waybetter Marketing

Whittier College boosts applications 50% with Technolutions

Whittier College faced an existential crisis in 2023 with a highly publicized enrollment downturn, fractured campus morale, and threats to its long-term sustainability. They engaged Technolutions, working with partner Waybetter Marketing, to address these challenges using the Slate CRM platform as a core component of their strategy.

Technolutions and Waybetter rebuilt the college's Slate CRM instance from the ground up, creating a fully restructured system with personalized, multi-channel campaigns and a Counselor Command Center for targeted outreach. This solution drove a dramatic enrollment turnaround, including a 50% increase in applications, a 55% rise in admits, and a 56% jump in deposits.

Whittier College