Case Study: Husse UK grows its franchise network with Tech4T's Territory Runner

Building a franchise network with Tech4T’s Territory Runner mapping system

Husse UK, the British arm of the global pet food company, faced the challenge of rapidly building a franchise network. They needed an easy-to-use franchise territory mapping software that would allow them to create and amend territories themselves based on robust data, without relying on expensive ongoing support from a provider. They turned to the vendor Tech4T for a solution.

Tech4T implemented its Territory Runner mapping system, which provided Husse UK with interactive maps and detailed demographic data. This enabled the internal team to easily design territories, analyze sales potential, and support franchisees. As a result of using Tech4T's tool, Husse UK grew to over 50 franchise territories across the UK, providing them with a cost-effective and reliable system for daily business growth.

Husse UK

Majid Rajaby

Managing Director