Case Study: Kelly Ann Yoga empowers new and expecting parents through seamless online classes with TeamUp

The importance of empowering clients with kids with Kelly Ann Yoga

Kelly Ann Yoga, led by owner Kelly Ann, specialises in prenatal, postnatal and family yoga that helps new and expecting parents prioritise their physical and mental wellbeing. When the pandemic closed studios and left many parents stressed, tired and struggling to balance childcare with fitness, Kelly faced the challenge of keeping her vulnerable, time‑poor community connected and supported.

She moved classes online using the TeamUp Zoom integration, offering scheduled pregnancy and mum‑and‑baby sessions (recorded for flexible access), occasional park meetups and tools like the family portal and referral program to streamline bookings and grow community. The result: strong client retention and positive feedback, participants reporting reduced stress and increased confidence, and a more organised business that plans to continue online offerings beyond lockdown.

Kelly Ann Yoga

Kelly Ann Wiebe

Owner