Case Study: Head Active achieves scalable in-person and online bootcamps and automated memberships with TeamUp

A coach's journey building a bootcamp & personal training business

Head Active, run by coach Jordan Head, grew out of Jordan’s 14-year fitness career and his “80% nutrition, 20% exercise, 100% mindset” approach. Facing long hours and limited pay while working in large facilities, Jordan needed a scalable, more professional way to run six-week challenges, memberships and hybrid in-person/online programs—especially when lockdown forced a rapid shift to online delivery.

Jordan standardized his offering with structured six-week challenges and 12-month memberships and adopted TeamUp to automate bookings, payments and integrated online classes. The result: smoother online and in-person delivery, reduced admin, predictable recurring revenue, stronger client accountability and more time for coaching—allowing Head Active to grow retention and focus on delivering consistent results.

Head Active

Jordan Head

Owner