Case Study: Diamond Softball Club achieves streamlined club management and reclaims coaching time with TeamSnap

Diamond Softball Club cuts one-off products for TeamSnap’s all-in-one platform

The Diamond Softball Club, founded by a group of coaches and directed by Alison Rossi, grew from about 30 to 120 players across eight teams and uses softball to build confident, independent women who play year‑round. Managing the club with roughly 16 separate tools — multiple distribution lists, coach‑specific apps and fragmented communication methods — created a logistical nightmare for one primary administrator, so the club turned to TeamSnap, adopting TeamSnap for Clubs & Leagues to find a single, scalable platform.

TeamSnap consolidated rostering, messaging, uniform and website workflows into one system of record, forcing club‑wide adoption so coaches, players and parents all use the same tool. As a result TeamSnap cut the time spent chasing contacts and juggling apps, flipped Alison’s time allocation from roughly 70% administrative/30% coaching to the reverse, and became the engine that supported the club’s growth and easier coach adoption.

Diamond Softball Club

Alison Rossi

Diamond Softball Club