Case Study: Saregama India Ltd achieves faster, higher-quality website experiences with Tata Communications CDN

Saregama India Ltd - Customer Case Study

Saregama India Ltd, India’s oldest music label and a global provider of music, films, and digital content, needed to reduce high latency, improve website performance, and control rising costs for users accessing its site from around the world. The company turned to Tata Communications and its CDN service to support faster, more scalable, and better-quality online experiences.

Tata Communications implemented its CDN platform with global super-dense nodes, AI-powered image optimisation, whole-site acceleration, and multi-layered caching to bring content closer to users. The results included assured 2-second website response times, a smooth migration of 11TB of audio files with zero disruption, and a 35% cost saving versus the legacy infrastructure, while also improving service quality and customer experience.

Saregama India Ltd

Yazad Anklesaria

Deputy General Manager, Technology and IT